Table 1. Matrix of components of the arts program, and intended objectives: (1) encourage scientists to reflect on alternative media to communicate their science to society; (2) provide a conducive environment for the delegates to receive information; (3) show scientists how the visual and performing arts may be used to aid understanding of complex scientific information; (4) entertain; (5) aid conference logistics and processes; and (6) make the conference memorable by showcasing the depth and richness of Armidale’s arts community. See text for further details.