Current single-attribute approach Sustainable product indexing Different labels for every impact area One or a few integrative labels or programs Measure tangible product characteristics Measure impact throughout product life cycle Control through prescriptive limits Improve through incentives for innovation Ensure immediate health and safety Ensure global and long-term health and safety Learn through reductionist strategies Learn through adaptation and experimentation Led by local and national government Led by global coalition of governments, industry, NGOs, and local stakeholders (e.g., growers, etc.)